EXPLICIT CONSENT DOCUMENT REGARDING YOUR PERSONAL DATA

Adidas, processes your personal data within the scope of the Law on the Protection of Personal Data and other related legislation and in accordance with the “Privacy Notice”. Aside from your personal data being processed within the scope of the legislation and as required by corporate obligations, your personal data will be processed in accordance with the utilization of the below listed services:


  • Sending informative mails, newsletters, or other documents, informing you about similar products and services.
  • Contacting you to ask for your feedback after a sale of a product or service. In case of an interrupted sales process we will send you a reminder. You can immediately unsubscribe from these notifications at any time and no costs by clicking on a link in the corresponding e-mail or other message.
  • Contacting you via regular mail, e-mail, SMS, telephone or any other electronic means for our marketing, advertising and opinion research purposes. This includes for example, information related to products of adidas, ecommerce activities, special offers, promotions as well as information on local store openings, local store activities of adidas or sporting events. In order to be able to contact you with information which is of special interest for you, your overall interaction with us (such as but not limited to your shopping behavior in e-shops, in adidas physical stores, your use of loyalty programs, your ratings and reviews of products, your contact history with our customer service, your newsletter clicks/ opening results, your surfing behavior (web tracking), the newsletter types you are subscribed to, your participation in promotions or events, your interactions with mi coach and your use of (mobile) applications), will be combined, analyzed and used.
  • Provision of your contact data to other companies within adidas for marketing, advertising and/or opinion research purposes. Please find at the sections on ‘Your rights’, ‘Right to object’ and ‘Right to request correction’ information on your rights and especially how you can withdraw your consent.
  • Transferring your data to other companies of adidas, other third party service providers or data processors, which may be located abroad and/or where adidas’ servers or database storage facilities are located abroad. By giving this explicit consent, you understand and consent to the transfer and storage of your data abroad as described herein. In all other cases, data will not be transferred without obtaining your prior consent unless we are allowed to do so by law.
  • doing research regarding customer satisfaction,
  • Evaluating your applications and complaints,
  • Carrying out identity authentication procedures,
  • Provision of services by institutions and organizations we work with and our other affiliated businesses.
  • Using your data for the purpose of the assessment of your creditworthiness, for which we may use third parties.

You hereby give your explicit consent by agreeing to the process and use of your personal data in relation with the services received.