Plastic waste is a problem. Innovation is our solution.
Plastic today. A problem tomorrow. As we continue to address our overall carbon footprint, we’re shifting to use 100% recycled polyester in our products by 2024. This is bigger than sport, this is for our future.
Primeblue is a high-performance recycled material made in part with Parley Ocean Plastic. Products made with Primeblue use a minimum of 40% recycled content.
Since 2015, adidas has partnered with Parley as our key eco-innovation collaborator to explore and pioneer ways to create a plastic free ocean.
OUR JOURNEY TO END PLASTIC WASTE
JOIN US ON OUR JOURNEY TO END PLASTIC WASTE