ADIDAS RUNNING STORIES

AdidasMay 23, 2022
WE ALL HAVE OUR OWN REASONS: WHY WE RUN TO HELP END PLASTIC WASTE.

Run For The Oceans is a global movement that taps the potential and power of running to help end plastic waste in the oceans. Each of our Run For The Oceans ambassadors has an impressive list of achievements under their belt. They each have individual reasons that motivate them. But they know that, to make a real difference, we can only win if we all act together. Here’s why they’re uniting to run.

Adidas/January 10, 2022
CREATIVITY VERSUS PLASTIC

How adidas and Parley are working to turn the tide on plastic in our oceans.

Adidas/September 08, 2021
RUNNERS TRY THE NEW ADIZERO COLLECTION IN A BIOMECHANICAL LAB

Two adidas Runners coaches put the new models to the test

Adidas/August 13, 2021
3 minute read
From Futurecraft to 4DFWD and Beyond: The History of adidas 4D

4D is a breakthrough adidas shoe and a revolutionary step in footwear. Learn about the history of the adidas sneaker built on a history of innovation.

Adidas/April 28, 2021
7 SIMPLE STEPS YOU CAN TAKE TO FIGHT POLLUTION

70% of the Earth’s surface is covered by oceans. And those oceans are littered with plastic. Unless we change course, there will be more plastic waste in the sea than fish by 2050. Marine plastic isn’t just ruining the natural beauty of our seas—it’s causing damage to wildlife and the environment on a global scale. We need to take action now. The silver lining is that we can do something to combat the marine plastic problem. Here’s how to get started.

Adidas/September 11, 2020
What is a virtual run?

There are a lot of things that can stop you from running a race; a last-minute injury, extreme weather, a family emergency. It’s frustrating to put aside months of training but you can usually channel your hard work into another event that’s just around the corner.

Adidas/September 02, 2020
Combining Strength Training and Running >> Best 3 Workouts

Running is the best way to strengthen your cardiovascular system and improve circulation while building the foundation for other fitness activities. Strength training, on the other hand, develops your muscles, which means that your body burns its fat reserves more effectively. As a result, a combination of strength training and running have the best effect on your performance – you push your body to a higher level.

Adidas/May 20, 2020
Why Mindfulness Matters with Yohan Blake

One of the world´s greatest sprinters talks about getting through tough times and the mindset that helps him remain positive and focused.

Piers Le Moignan/November 06, 2019
ISS NATIONAL LAB X ADIDAS – WHY WE’RE SENDING BOOST INTO SPACE

Look up. Space has a story to tell. From the high drama of the Apollo 11 moon landing to the invention of the scratch-resistant lenses, it’s where we tackle impossible challenges that end up revolutionizing whole industries here on earth. When it comes to product development, it’s often said that the sky’s the limit. But when we cemented our partnership with the International Space Station U.S. National Laboratory (ISS National Lab), our Future research and development team set their sights on somewhere even higher… ISS U.S. National Laboratory X Adidas In 1949, Adi Dassler founded the original sports brand. In the years that followed, there was an evolution as the lines between sport and culture began to blur, and sports products were given a new meaning. Sport became something much bigger than just a game. Seventy years of relentless innovation later, we’ve stood the test of time – we’ve been there for some of the most important moments in the history of sports culture, and our hunger to disrupt the norm has never been greater. Now, more than ever before, we continue to improve the lives of our athletes and consumers through an open-source culture of collaboration. In November 2019, we revealed something big. Something that will change the way we think, design, and manufacture. We boldly announced our partnership with one of the most innovative creator brands in the universe – the ISS National Lab. Together, adidas and the ISS National Lab will push the limits of possibility by welcoming a new era of exploration in space, with the sole mission of empowering athletes here on Earth. After all, pushing boundaries is at the heart of sport – it’s what turns play into history; turns human achievements into moments in culture. Boost in space As part of our official long-term desire to leverage the ISS National Lab, our iconic Boost technology is about to embark on a groundbreaking mission to the ISS’s orbiting lab, 408 kilometers above the surface of Earth. Thanks to the ISS National Lab, a supply of Boost pellets will fly on a cargo mission contracted by NASA to replenish the station with critical supplies and research materials – a mission that will literally take our product development to new heights. In space, NASA astronauts will perform an experiment using the Boost midsole creation process, without the distraction of Earth’s gravity. The aim? To uncover the secrets of pellet movement during midsole mold filling thanks to microgravity conditions – something that scientists theorize could be used to optimize footwear performance and comfort. Boost pellets will be injected into a midsole cavity, and the motion of the pellets, their interactions, and their final orientation will be captured with a highspeed camera in the clear mold. The molds will be preserved and returned to Earth for inspection so we can unlock the future of Boost and understand what it takes to create truly out-of-this-world running technology. But Boost in space is just the beginning of our work with the ISS National Lab. It’s the big bang that marks the start of our modern-day space race to create a running shoe ahead of its time, one that will allow athletes to perform in their game at a level they never thought possible, adding to the narrative of their life. It’s been a little more than five years since we introduced the world to Boost, so imagine what we can achieve in the next five years working with organizations who prove that impossible is nothing, daily. Boost to the Future Much like Adi Dassler’s vision to create the best products for the athlete, humanity’s interest in the heavens is insatiable and enduring. We are driven to explore the unknown, push past our scientific and technical limits, and then push even further. It is our intangible, innate desire to challenge the boundaries of what we know and where we have been that has gotten us this far, but this is just the beginning. Our destiny is not written for us, it is written by us – watch this space. ISS National Lab/Laboratory™ is a trademark of NASA and used with permission.

Alison Hess/September 13, 2019
The Only Ultraboost Sizing Guide You’ll Ever Need

Let’s be real: finding a shoe that fits perfectly isn’t always as simple as searching for a certain size. From brand to brand, the same size can offer a completely different fit — one’s 9.5UK could be another’s 10.5UK. And for running shoes, this is a crucial detail. An improper fit could mean the difference between a career-defining 10K, or a post-race trip to the physical therapist. “The reality is that most people don’t know their true shoe size, so they end up buying the wrong size for their needs,” adidas Testing Manager, Jonas Hasch points out.